Diesel Diesel S/S 2025 Campaign 2025

Description

This dynamic campaign image for the Diesel Spring Summer 2025 collection features a diverse group of models styled by Ursina Gysi in an eclectic domestic interior. A heavily damaged red car serves as a striking focal point amidst debris, with several models draped across its hood and doors. Additional models are seated on a sofa alongside a white bull terrier, while others stand nearby holding branded accessories. The scene is captured by photographer Frank Lebon with art direction by Christopher Simmonds, utilizing sharp lighting and gritty textures that highlight the avant-garde apparel and footwear. The iconic Diesel logo is prominently displayed in the upper right corner of the frame.

Style

Editorial, Horizontal, Gritty, Clean

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Background

Living Room

Context

Advertising Campaign