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  • ·Desigual Earth Collection Campaign by Lu Mata
BrandDesigual
ProjectEarth Collection
Blonde woman walking past a vibrant yellow truck in a black jacket and patterned skirt for Desigual Earth Collection.

Desigual Earth Collection 2024

Associated creatives

Lu Mata
Lu MataArt Director
Josep Moré
Josep MoréPhotographer
Carol Guzman
Carol GuzmanHair & Makeup Artist
Marta Masià
Marta MasiàStylist

Tags

blonde woman walkingwoman in black jacketpatterned mini skirtswirl print skirtblack jacketleather jacket

Description

A fashion campaign image for the Desigual Earth Collection art directed by Lu Mata and photographed by Josep Moré. A blonde model walks in profile in front of a massive yellow vehicle panel, illuminated by direct sunlight that casts a crisp shadow behind her. She wears a structured black jacket paired with a multicolored swirl-patterned mini skirt in earth tones and cool marble hues. In the lower left foreground, cursive typography displays 'Earth collection' with accompanying French editorial copy.

Style

Horizontal, Commercial, Warm

Techniques

Typography, Hard Light

Industries

High Street Fashion

Color

Jet Black (50%)
Rust (20%)

Background

Hallway

Context

Advertising Campaign