Brand
ProjectBrand Identity
Demel Brand Identity 2024
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Description
This video for the Brand Identity project showcases traditional Viennese confectionery craftsmanship for Demel. The sequence opens with an elegant white crest emblem set against a solid gold background. It transitions to website UI featuring the Demel brand header and typography proclaiming Viennese Confectionery Art Since 1786. Footage shows a pastry chef in a white chef coat and brown apron working expertly in a commercial kitchen setting.