Various Campaigns DANIMAS 2025

Description

This close-up photograph for the DANIMAS project, captured by photographer Amber Pinkerton, focuses on an individual's arm and hand gripping a metallic lat pulldown bar. The subject wears a black leather glove adorned with studded lettering spelling out part of the brand identity. The arm shows realistic skin texture and freckles under soft indoor lighting. In the background, gym equipment structures and vertical cables are visible in a muted palette. The styling includes fashion-forward accessories integrated into a fitness environment.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Fitness

Color

Background

Gym

Context

Advertising Campaign