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This campaign image for the Cotton On Summer 25 NH Campaign was photographed by Simon Lekias, with hair styling by Kyye and make-up by Aimie Fiebig. The shot features two models posed outdoors near a coastal shore and calm water under an overcast sky. In the foreground, a woman wears a textured black and pink knit bikini top. Behind her, a man stands wearing a short-sleeved button-down camp collar shirt with a colourful resort-style scenic graphic print and denim bottoms. Natural light illuminates the outdoor scene, highlighting the detailed textures of the clothing against the natural backdrop.