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Model in a pale yellow crop top and white ruffled shorts leaning against stacked white loungers on a sandy beach.

Cotton On Summer 25 NH Campaign 2025

About

Captured by photographer Simon Lekias for the Cotton On Summer 25 NH Campaign, this outdoor fashion editorial features a model posing on a sunny tropical beach. The subject wears a pale yellow drawstring crop top paired with layered white ruffled shorts, leaning against a stack of white sun loungers. Styled with hair by Kyye and make-up by Aimie Fiebig, the natural daylight setting incorporates palm trees and calm coastal waters in the background. The warm, sun-kissed atmosphere highlights relaxed vacation style and contemporary resort wear.

Brand

Project

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Credits

Styles

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Industries

Background

Sandy Beach

Context

Advertising Campaign
Lookbook