BrandCOS
ProjectFall 2024 Ad Campaign
COS Fall 2024 Ad Campaign 2024
Associated creatives
Karin GustafssonCOS Creative Director
Karim SadliPhotographer
Mariacarla MosconoModels
Rianne Van RompaeyModels
Colman DomingoModels
Christopher AbbottModels
Aidan BissettModels
Taemin ParkModels
Dara GueyeModels
Awar OdhiangModels
and Chu WongModels
Jane HowStylist
Anthony TurnerHair
Christelle CocquetMakeup
MilanLocation
Tags
Description
This image from the COS Fall 2024 ad campaign features a model styled in a sharp black tailored blazer, matching wide trousers, and a crisp white button-down shirt. Photographed by Karim Sadli with creative direction by Karin Gustafsson and styling by Jane How, the composition presents a clean, minimalist aesthetic. The subject stands centrally against a neutral gradient studio backdrop with soft, diffused lighting highlighting the garment silhouettes and textures. Hair is slicked back cleanly with polished makeup, emphasizing the architectural tailoring of the wardrobe.
Style
Editorial, Vertical, Warm, Clean
Techniques
Soft Light
Industries
Designer Fashion
Color
Jet Black (60%)
Pure White (40%)
Background
Grey Seamless
Context
Advertising Campaign