COS Fall 2023 Ad Campaign 2023

Description

A close-up black and white studio portrait features British actor Will Poulter for the COS Fall 2023 advertising campaign, photographed by Daniel Jackson. Poulter looks toward the camera with a direct expression, wearing a textured dark wool tailored jacket over a dark buttoned polo collar. Subtle directional studio lighting highlights his textured hair and facial features against a smooth, solid neutral backdrop. Styling for the campaign is by Jane How, with hair by Shon Hyungsun Ju and makeup by Petros Petrohilos.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Soft Light

Industries

High Street Fashion

Color

Background

Grey Seamless

Context

Advertising Campaign