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  • ·COS Fall 2023 Ad Campaign portrait by Daniel Jackson
BrandCOS
ProjectFall 2023 Ad Campaign
Portrait of a model with dark tousled hair wearing an oversized white blazer and turtleneck sweater against a grey backdrop

COS Fall 2023 Ad Campaign 2023

Associated creatives

Daniel Jackson
Daniel JacksonPhotographer
Kelela
KelelaModels
Will Poulter
Will PoulterModels
Curtis Harding
Curtis HardingModels
Havana Rose Liu
Havana Rose LiuModels
América González
América GonzálezModels
Vika Evseeva
Vika EvseevaModels
Dara Gueye
Dara GueyeModels
Tae Min Park
Tae Min ParkModels
and Selena Forrest
and Selena ForrestModels
Jane How
Jane HowStylist
Shon Hyungsun Ju
Shon Hyungsun JuHair
Petros Pethrohilos
Petros PethrohilosMakeup

Tags

woman in white blazerwhite blazerblazerturtleneck sweaterturtlenecksweatertousled hairdark hair

Description

This black and white portrait for the COS Fall 2023 ad campaign was photographed by Daniel Jackson, featuring styling by Jane How, hair by Shon Hyungsun Ju, and makeup by Petros Pethrohilos. The subject wears an oversized structured white blazer layered over a fitted turtleneck sweater, with dark, tousled medium-length hair framing the face. The composition employs soft, directional lighting against a neutral grey studio background, creating clean contrast and sharp definition. The model's pose is composed with arms crossed gently, presenting a modern, minimalist aesthetic.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Pure White (70%)
Off-Black (30%)

Background

Grey Seamless

Context

Advertising Campaign