Brand
ProjectObstructed Brews
Coors Light Obstructed Brews 2025
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Description
This animated video for the Coors Light project Obstructed Brews highlights the frustration of obstructed stadium views when buying tickets. The dynamic sequence features rotating blue graphics, ticket stubs, and interface selection boxes framing various blocked perspectives behind pillars and structures. Created with agency support from Droga5 New York and post-production by Accenture Song, the piece combines clean graphic design elements with live-action footage of restricted seats. The visual narrative utilizes bold blue and red color schemes alongside technical UI annotations to emphasize the sports ticketing theme.
