Column A Brand Identity 2021

Description

This split-composition image created for the Column A brand identity project contrasts natural textures with graphic branding elements. The left side features a winding white ribbon printed with repeating butterfly illustrations, laid directly upon a patch of green synthetic or natural grass. Bright, direct sunlight casts sharp, dark shadows across the turf and ribbon. The right side is a solid black background featuring a pale yellow rectangular graphic displaying black typography that reads Gift Card alongside a stacked series of dark oval shapes. The piece combines organic textures and crisp graphic layout as part of a cohesive design system.

Style

Horizontal, Commercial, Clean, Graphic

Color

Context

Advertising Campaign