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  • ·Column A brand identity and digital mockups for William Schmitt
BrandColumn A
ProjectBrand Identity
Two smartphone mockups showing a brand identity design with typography and a photograph of a person sitting on a giant foot sculpture

Column A Brand Identity 2021

Associated creatives

New Association
New AssociationGraphic Design
William Schmitt
William SchmittIllustration
Wilhelm PhilippLuke Le
Wilhelm PhilippLuke LePhotography
Pinch PressNoissue
Pinch PressNoissuePrint

Tags

smartphone mockupsmartphonemockupbrand identitytypographydigital designmobile display

Description

This image showcases the Brand Identity project for Column A, featuring digital mockups displayed across two smartphone screens. The left screen presents bold typography reading Introducing William Schmitt alongside a photograph of a young man seated atop a large, dark sculptural foot. The right screen features clean typographic layouts with a patterned sequence of oval shapes against a pale background. The composition employs a minimalist aesthetic with a clean pastel colour palette and precise graphic design alignment.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

UI illustration

Industries

Apps & Digital Platforms

Color

Pure White (60%)
Jet Black (30%)
Medium Grey (10%)

Context

Digital / Display Advertising