ProjectBrand Identity

Brand Identity 2023
Associated creatives
Tags
Description
This product photography for the Cocoa Runners brand identity project showcases an open brown cardboard subscription box resting on top of a textured burlap coffee sack. The box interior features botanical illustrations and printed typography displaying the brand name. The outer sleeve is a deep chocolate brown with subtle debossed lettering. The composition is shot from directly overhead, highlighting the tactile qualities of the rough woven fabric background and the smooth finish of the packaging. The photography was created by UnitedUs.
Style
Horizontal, Commercial, Earthy
Industries
CPG / Packaged Food
Color
Chocolate (50%)
Caramel (50%)
Background
Wood Texture
Context
E-commerce / Product