Brand
ProjectSS25 Campaign

Clarks SS25 Campaign 2025
Associated creatives
Tags
Description
This fashion editorial image for the Clarks SS25 campaign features two models posing outdoors near a parked vehicle in a lush green setting. A woman sits on the hood wearing an orange sleeveless top, white skirt, and bucket hat, while a man stands beside her in a tan utility jacket and shorts, both wearing casual footwear. The natural lighting and earthy color grading enhance the relaxed, narrative atmosphere of the campaign. The image includes overlay text reading "From Somerset to the world." and branding in the top corner. Photography is credited to Kaj Jefferies, with hair styling by Tommy Taylor and modeling by Mwathi Gakonga.
Style
Editorial, Vertical, Warm, Retro
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Burnt Orange (30%)
Camel (40%)
Pure White (30%)
Background
Garden
Context
Advertising Campaign
