Brand
ProjectChloe Lecareux for Liu Jo

Liu-Jo Chloe Lecareux for Liu Jo 2024
Associated creatives
Tags
Description
This fashion campaign image for Liu Jo features model Chloe Lecareux photographed by Mocchetti and Kraus. She is posed leaning against a light-coloured pillar, wearing a tailored red blazer dress with structured shoulders. In her hands, she holds a cream-coloured quilted handbag featuring a prominent gold hardware clasp and chain strap. The background shows a contemporary indoor space with expansive curved glass windows overlooking a city skyline at dusk, alongside warm interior ambient lighting. The composition is captured in a vertical orientation with a refined editorial aesthetic.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Crimson (70%)
Cream (30%)
Background
Hotel Lobby
Context
Advertising Campaign