BrandChloé
ProjectFall 2024 Ad Campaign
Chloé Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This image from the Chloé Fall 2024 ad campaign, photographed by Sam Rock in Paris, features a model striking a dramatic pose on a bridge. The subject wears a voluminous, sheer cream-colored ruffled dress layered with a structured black leather jacket and tall boots. The daylight is soft and natural under an open sky, highlighting the contrast between the delicate fabric and the hard texture of the jacket against the asphalt and stone balustrade. The large white typographic brand logo for Chloé is prominently overlaid across the left side of the frame.
Style
Editorial, Horizontal, Warm, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Cream (50%)
Jet Black (50%)
Background
Bridge
Context
Advertising Campaign