
Château Picoron Brand Identity 2021
Associated creatives
Tags
Description
This close-up photograph captures a dark glass wine bottle resting against a textured stone surface, showcasing the intricate brand identity design created for Château Picoron. The focus rests sharply on the white paper label, which is densely printed with typography, tasting notes, and a charming whimsical character illustration. Additional handwritten green ink notes specify winemaking details on the lower portion of the label. The composition uses a vertical frame with soft, natural daylight highlighting the tactile qualities of the paper and glass. Photography by Anne Valeur with graphic design contributions from OlssønBarbieri and illustration by Jochen Gerner.
Style
Editorial, Vertical, Warm, Clean
Techniques
Analogue / film, Natural light
Industries
Alcoholic Beverages
Color
Background
Stone Texture
Context
Advertising Campaign, E-commerce / Product