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  • ·Charles Jeffrey Loverboy Fall 2024 Campaign Editorial
BrandCharles Jeffrey Loverboy
ProjectFall 2024 Ad Campaign
Model with dark short hair leaning against a textured neutral wall in a white graphic t-shirt and dark skirt for Charles Jeffrey Loverboy

Charles Jeffrey Loverboy Fall 2024 Ad Campaign 2024

Associated creatives

Charles Jeffrey
Charles JeffreyCreative Director
Alex Petch
Alex PetchPhotographer
Elizabeth Whibley and Dylan
Elizabeth Whibley and DylanModels
Ben Schofield
Ben SchofieldStylist
Charles Stanley
Charles StanleyHair
Mari Kuno
Mari KunoMakeup
Kate Coyne
Kate CoyneMovement

Tags

model leaning against wallmodelwoman leaningwhite graphic t-shirtwhite t-shirtgraphic t-shirtt-shirtdark skirtskirtpatterned beltbelt

Description

This portrait from the Charles Jeffrey Loverboy Fall 2024 ad campaign features a model posing against a distressed, neutral-toned interior wall. The subject wears a white short-sleeve graphic t-shirt with whimsical blue and black line drawings and a red crown motif, paired with a patterned belt and a dark midi-length skirt. The styling is captured with a direct flash lighting approach, emphasizing texture and raw detail within the indoor setting. Alex Petch photographed the campaign with creative direction by Charles Jeffrey.

Style

Editorial, Vertical, Clean

Techniques

Flash

Industries

Designer Fashion

Color

Pure White (50%)
Jet Black (50%)

Background

Concrete Texture

Context

Advertising Campaign