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BrandChanel
Project"Coco Beach" 2026 Ad Campaign
Three models wearing swimsuits and sunglasses lying on dark sand from above for Chanel Coco Beach campaign

Chanel "Coco Beach" 2026 Ad Campaign 2026

Associated creatives

Matthieu Blazy
Matthieu BlazyChanel Creative Director
Sheila Single
Sheila SingleCreative Director
Julien Martinez Leclerc
Julien Martinez LeclercPhotographer
Anatol Modzelewski
Anatol ModzelewskiModels
Elodie Guipaud
Elodie GuipaudModels
Rebecca Leigh Longendyke
Rebecca Leigh LongendykeModels
and Sun Mizrahi
and Sun MizrahiModels
Lukas Tralmer
Lukas TralmerHair
Christelle Cocquet
Christelle CocquetMakeup

Tags

three models lying on sandthree modelsmodels lying on sandswimwearsunglassesstriped swimsuitblack and white swimsuit

Description

Captured from an overhead perspective by photographer Julien Martinez Leclerc, this image forms part of the Chanel Coco Beach 2026 ad campaign under creative direction by Matthieu Blazy and Sheila Single. Three models are positioned lying down against a dark sand background, wearing distinct swimwear pieces and tinted sunglasses. The composition focuses on graphic lines and contrasting tones, highlighting the summer apparel with clean, natural lighting. Hair styling by Lukas Tralmer and makeup by Christelle Cocquet complete the look for models Anatol Modzelewski, Elodie Guipaud, Rebecca Leigh Longendyke, and Sun Mizrahi.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Natural light

Industries

Swimwear

Color

Jet Black (50%)
Navy (30%)

Background

Sandy Beach

Context

Advertising Campaign