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  • ·Chanel Coco Beach 2026 Ad Campaign Editorial Image
BrandChanel
Project"Coco Beach" 2026 Ad Campaign
Model lying on dark textured asphalt wearing a white patterned shirt and full skirt with a matching handbag nearby

Chanel "Coco Beach" 2026 Ad Campaign 2026

Associated creatives

Matthieu Blazy
Matthieu BlazyChanel Creative Director
Sheila Single
Sheila SingleCreative Director
Julien Martinez Leclerc
Julien Martinez LeclercPhotographer
Anatol Modzelewski
Anatol ModzelewskiModels
Elodie Guipaud
Elodie GuipaudModels
Rebecca Leigh Longendyke
Rebecca Leigh LongendykeModels
and Sun Mizrahi
and Sun MizrahiModels
Lukas Tralmer
Lukas TralmerHair
Christelle Cocquet
Christelle CocquetMakeup

Tags

woman lying on groundwoman lyingwomanpatterned full skirtfull skirtskirtwhite patterned shirtwhite shirtshirtyellow handbaghandbag

Description

This image is part of the "Coco Beach" 2026 ad campaign for Chanel, directed by Chanel Creative Director Matthieu Blazy and Sheila Single, with photography by Julien Martinez Leclerc. The shot features a model lying flat on a dark textured asphalt surface, captured from an overhead perspective. The model wears a white button-down shirt and an expansive, flared full skirt featuring vibrant marine illustrations, detailed prints, and textured yellow trim. A matching fluffy yellow handbag rests beside the subject on the ground. The composition relies on a stark contrast between the colourful patterned garments and the dark, coarse background.

Style

Editorial, Horizontal, Clean, Retro

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Pure White (50%)
Camel (30%)
Forest Green (20%)

Background

Concrete Texture

Context

Advertising Campaign