ProjectBrand Identity

Cambridge Healthcare Research Brand Identity 2023
Associated creatives
Tags
Description
Brand identity project designed by UnitedUs for Cambridge Healthcare Research. The image features a white semi-translucent plastic carrier bag holding a book with bold red repeated typography that reads The Power of Knowing. A dark blue asterisk logo is positioned in the upper right corner of the bag. The composition is clean and minimalist, presented against a bright white background with soft drop shadow.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Typography
Industries
Enterprise & B2B Software
Color
Pure White (70%)
Scarlet (30%)
Background
White Seamless
Context
Advertising Campaign