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BrandCallen-Lorde
ProjectBrand Identity
Two graphic posters for Callen-Lorde featuring bold typography against green and red backgrounds.

Callen-Lorde Brand Identity 2018

Associated creatives

Mother Design
Mother DesignGraphic Design

Tags

graphic posterspostersgraphic designtypographybrand identitycallen lorde branding

Description

Graphic design posters created by Mother Design for the Callen-Lorde brand identity project. The image presents two distinct vertical panels set against a dark background. The left panel features large red arched typography reading RAINBOW RUN over a green background, with CALLEN-LORDE printed in black at the base. The right panel displays CALLEN-LORDE at the top in black type, positioned above large blue irregular letters spelling SPLASH on a coral-red backdrop. Both posters exhibit crease marks from folding and clean graphic alignment.

Style

Horizontal, Commercial, Graphic

Techniques

Typography, Screen print / silkscreen

Color

Lime (50%)
Scarlet (50%)

Background

Solid Colour

Context

Advertising Campaign