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BrandBurger & Lobster
ProjectBrand Identity
Two vertical layout mockups for Burger and Lobster featuring smiling portraits and product photography on pink and green backdrops.

Burger & Lobster Brand Identity 2023

Associated creatives

Forty Eight Point One
Forty Eight Point OneGraphci Design
Lauréne Bolgio
Lauréne BolgioIllustration

Tags

brand identity layoutbrand identitylayout mockupBurger and Lobster brand identityBurger and Lobster

Description

This image showcases two vertical digital layout mockups created as part of the brand identity project for Burger and Lobster. The left layout features a smiling Black man with white typography arched over his face reading You are all booked, set above a pink surface displaying a cooked lobster, a glass of champagne, and hands pouring pearls. The right layout features a smiling woman beneath similar curved typography, set above a green surface displaying a burger on a vintage turntable case and a cocktail. Clean serif body copy and the Burger and Lobster brand signature appear throughout both compositions. The overall art direction employs bright, high-contrast studio lighting and bold color blocking.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Typography

Industries

Restaurants

Color

Pure White (50%)
Burgundy (30%)
Forest Green (20%)

Background

Solid Colour

Context

Advertising Campaign