BrandBraun and Vitsœ
ProjectBrand Identity
Braun and Vitsœ Brand Identity 2020
Associated creatives
Tags
Description
This image showcases a brand identity project for Braun and Vitsoe by Systems Studio, highlighting a roll of adhesive tape hanging off the corner of a light wood plywood workbench. The tape features repetitive typography reading das programm against a stark black background. The composition employs clean, minimal framing with natural lighting emphasizing the wood grain texture of the desk and the matte finish of the tape. Systems Studio designed the graphic identity for this piece.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Natural light
Color
Beige (50%)
Pure White (50%)
Background
Black Seamless
Context
Advertising Campaign