BrandBraun and Vitsœ
ProjectBrand Identity
Braun and Vitsœ Brand Identity 2020
Associated creatives
Tags
Description
This clean editorial layout presents an electric pocket lighter credited to Braun and Vitsœ as part of their Brand Identity project. The open ring binder features a text page on the left detailing design history and specifications, accompanied by an isolated product photograph of the brushed metal lighter on the right. Typography is meticulously set within minimalist grid rules typical of modernist design principles. The composition is captured from a high-angle perspective with neutral studio lighting.
Style
Editorial, Horizontal, Clean, Minimalist
Techniques
Typography
Industries
Consumer Electronics
Color
Medium Grey (50%)
Pure White (50%)
Background
White Seamless
Context
Catalogue