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BrandBottega Veneta
Project'Summer Solstice' 2024 Ad Campaign
Man wearing a black tank top and shorts holding a large brown leather bag on dark rocks by the ocean.

Bottega Veneta 'Summer Solstice' 2024 Ad Campaign 2024

Associated creatives

Matthieu Blazy
Matthieu BlazyBottega Veneta Creative Director

Tags

man standing on rocksman standingstanding manmanbrown leather bagleather bagbrown bagbagblack tank toptank topblack shortsshorts

Description

This fashion campaign image for Bottega Veneta features a male model standing barefoot on dark rocky terrain beside the ocean under an overcast sky. He is wearing a minimalist black tank top and matching black shorts while carrying a large brown textured leather shoulder bag. The scene is captured with natural outdoor lighting, creating a calm yet evocative coastal atmosphere. Bold white serif typography reading Bottega Veneta is centered across the midground.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Chocolate (50%)

Background

Rocky Coast

Context

Advertising Campaign