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BrandBottega Veneta
ProjectPre-Spring 2024 Ad Campaign
Close-up of a pale yellow trench coat beside a Black male model in a dark knit vest and black trousers against a neutral studio backdrop.

Bottega Veneta Pre-Spring 2024 Ad Campaign 2023

Associated creatives

Matthieu Blazy
Matthieu BlazyBottega Veneta Creative Director
Badhiel Nyang
Badhiel NyangModels
Chu Wong
Chu WongModels
Daisuke Ueda
Daisuke UedaModels
Emma Balfour
Emma BalfourModels
Kris Wardak
Kris WardakModels
Lara Menezes
Lara MenezesModels
Noah Ramos
Noah RamosModels
Tess Breeden
Tess BreedenModels
Walid Fiher
Walid FiherModels
Anita Bitton
Anita BittonCasting Director

Tags

yellow trench coatpale yellow trench coattrench coatbelted trench coatblack male modelmale modelblack man standingsleeveless knit vestknit vestblack tailored trousersblack trousers

Description

A campaign diptych for Bottega Veneta Pre-Spring 2024 under the creative direction of Matthieu Blazy. The left side presents a detailed crop of a light yellow textured double-breasted trench coat with wide lapels and a tied waist belt over a dark collared shirt. The right side shows model Badhiel Nyang standing against a neutral seamless backdrop. He is styled in a navy sleeveless knit vest featuring an embroidered neckline, loose black pleated trousers, and chunky black leather shoes. Centered white typography displays the Bottega Veneta logo across the composition.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Butter (50%)
Off-Black (30%)

Background

White Seamless

Context

Advertising Campaign