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BrandBottega Veneta
ProjectPre-Spring 2024 Ad Campaign
Split screen image showing a belted grey trench coat detail and a model in a black jacket holding a red and white bag against a white wall.

Bottega Veneta Pre-Spring 2024 Ad Campaign 2023

Associated creatives

Matthieu Blazy
Matthieu BlazyBottega Veneta Creative Director
Badhiel Nyang
Badhiel NyangModels
Chu Wong
Chu WongModels
Daisuke Ueda
Daisuke UedaModels
Emma Balfour
Emma BalfourModels
Kris Wardak
Kris WardakModels
Lara Menezes
Lara MenezesModels
Noah Ramos
Noah RamosModels
Tess Breeden
Tess BreedenModels
Walid Fiher
Walid FiherModels
Anita Bitton
Anita BittonCasting Director

Tags

man in black jacketman in blackblack jacketgrey trench coatbelted trench coattrench coatred and white bagleather bag

Description

This image from the Bottega Veneta Pre-Spring 2024 ad campaign presents a dual composition showcasing garment craftsmanship alongside a full-length portrait. The left side features a close-up detail of a tailored grey belted trench coat, revealing textured fabric, structured lapels, and layered collars with patterned knitwear underneath. The right side displays a model standing against a neutral studio backdrop, wearing a dark jacket and trousers, while carrying a distinctive red and white patterned leather bag. The typography for Bottega Veneta is overlaid centrally across the frame, emphasizing the brand identity. The lighting is bright and even, highlighting the tactile qualities of the apparel and accessories.

Style

Editorial, Horizontal, Clean

Industries

Luxury Fashion Houses

Color

Charcoal (50%)
Jet Black (30%)
Crimson (20%)

Background

White Seamless

Context

Advertising Campaign