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BrandBottega Veneta
ProjectPre-Spring 2024 Ad Campaign
Diptych showing a close-up of a double-breasted grey textured jacket and a full-length model in a yellow plaid cardigan and blue jeans.

Bottega Veneta Pre-Spring 2024 Ad Campaign 2023

Associated creatives

Matthieu Blazy
Matthieu BlazyBottega Veneta Creative Director
Badhiel Nyang
Badhiel NyangModels
Chu Wong
Chu WongModels
Daisuke Ueda
Daisuke UedaModels
Emma Balfour
Emma BalfourModels
Kris Wardak
Kris WardakModels
Lara Menezes
Lara MenezesModels
Noah Ramos
Noah RamosModels
Tess Breeden
Tess BreedenModels
Walid Fiher
Walid FiherModels
Anita Bitton
Anita BittonCasting Director

Tags

bottega veneta blazerdouble breasted blazerhoundstooth jacketplaid knit jacketyellow plaid cardiganrelaxed denim jeansblue jeans

Description

A split-frame campaign image for Bottega Veneta's Pre-Spring 2024 collection under the creative direction of Matthieu Blazy. The left section showcases a close-up crop of a double-breasted textured wool blazer featuring tortoiseshell buttons, layered over a white and dark green collared polo shirt. The right section features a full-length studio portrait of a model with a blonde bob haircut standing casually in a brushed olive and yellow plaid knit jacket, white inner layer, and straight-leg blue denim trousers against a clean, off-white seamless backdrop with the Bottega Veneta wordmark centered.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Charcoal (50%)
Denim (25%)
Olive (25%)

Background

White Seamless

Context

Advertising Campaign