Brand
ProjectBoss S/S 25

BOSS Boss S/S 25 2024
Associated creatives
Tags
Description
Athlete Matteo Berrettini poses outdoors for the Boss S/S 25 campaign, photographed by Daniel Archer with creative direction by Marco Falcioni. He wears a structured brown trench coat over a layered outfit, carrying a strap across his torso and holding a racket handle. Tall wild grasses frame the background under soft, natural lighting. The scene carries a polished editorial mood with muted earth tones and rich textural detail.
Style
Editorial, Vertical, Earthy, Clean
Techniques
Natural light
Industries
Designer Fashion
Color
Chocolate (70%)
Camel (30%)
Background
Garden
Context
Advertising Campaign


















