Brand
ProjectBoss S/S 25

BOSS Boss S/S 25 2024
Associated creatives
Tags
Description
Athlete Matteo Berrettini stands outdoors surrounded by tall ornamental grasses, photographed for the BOSS S/S 25 collection by Daniel Archer with creative direction by Marco Falcioni. He wears an olive green button-down shirt with layered sleeves, taupe pleated shorts, matching crew socks, and black dress shoes. A strap-equipped rolled brown mat is carried slung across his body. The composition uses soft natural daylight against a neutral building exterior background, highlighting earthy tones and relaxed tailoring.
Style
Editorial, Vertical, Earthy, Clean
Techniques
Natural light
Industries
Designer Fashion
Color
Olive (50%)
Beige (50%)
Background
Garden
Context
Advertising Campaign


















