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Brand
Man standing outdoors wearing an olive green shirt and shorts, holding a rolled brown yoga mat with a strap, framed by tall ornamental grasses

BOSS Boss S/S 25 2024

Associated creatives

Tags

Description

Athlete Matteo Berrettini stands outdoors surrounded by tall ornamental grasses, photographed for the BOSS S/S 25 collection by Daniel Archer with creative direction by Marco Falcioni. He wears an olive green button-down shirt with layered sleeves, taupe pleated shorts, matching crew socks, and black dress shoes. A strap-equipped rolled brown mat is carried slung across his body. The composition uses soft natural daylight against a neutral building exterior background, highlighting earthy tones and relaxed tailoring.

Style

Editorial, Vertical, Earthy, Clean

Techniques

Natural light

Industries

Designer Fashion

Color

Olive (50%)
Beige (50%)

Background

Garden

Context

Advertising Campaign