Ferrero Blue Bunny Ice Cream - Soft Platform 2025

About

This commercial video showcases the Blue Bunny Ice Cream Soft Platform project for brand Ferrero, created with agency Pubbliregia and production by 360FX. The video features dynamic macro shots of soft ice cream being poured and swirled, highlighting creamy textures, smooth surfaces, and rich red syrup stripes. Close-up sequences demonstrate the dessert inside a waffle cone and a branded cup, accompanied by clean typography overlays with text such as deliciously smooth and creamy. The lighting is bright and even against a soft blue gradient background, accentuating the product details.