
BESE Brand Identity 2018
About
This graphic design project showcases a monochrome brand identity for BESE, created by Public-Library. The flat lay arrangement features several printed items on a dark textured background, including a large poster displaying bold sans-serif typography with the phrase WE ARE THE ONCE AND FUTURE AMERICA. Surrounding pieces include circular stickers, rectangular logo stickers featuring the BESE wordmark, and smaller informational cards bearing the tagline THE NEW AMERICAN DREAMS. The composition relies on high-contrast black and white elements, clean geometric layouts, and stark typographic hierarchy.
Brand
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Background
Metal Texture
Context
Advertising Campaign