Logo
  • Home
  • ·Media
  • ·Beaucoup Brand Identity Poster Design by Plot 45
Beaucoup brand identity posters featuring seasoning jars and typography on a weathered brick wall

Beaucoup Brand Identity 2022

Associated creatives

Tags

Description

This project showcases a wheatpasted poster campaign for the brand Beaucoup, created by Plot 45 and BestServedBold as part of a comprehensive brand identity initiative. The posters are displayed on a textured, weathered brick wall, combining product imagery of seasoning jars with bold typographic statements such as FLAVOR and CULTURE. The layout integrates colorful graphic illustrations on product labels alongside minimalist black-and-white and dark text panels. The composition captures an urban, street-level presentation with authentic surface weathering.

Style

Horizontal, Commercial, Graphic

Techniques

Typography

Industries

CPG / Packaged Food

Color

Pure White (50%)
Jet Black (30%)
Crimson (20%)

Background

Street

Context

Out of Home (OOH)