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Beats Same One From Day One 2024

About

This commercial video for Beats, titled Same One From Day One, features NFL player Jalen Hurts training in a dimly lit gym. Wearing white wireless headphones and a white football jersey with the number 2, he lifts a barbell on a bench press before standing up and focusing on his workout. The atmospheric indoor setting features low-key lighting that highlights the physical exertion and dedication of the athlete. The production captures a raw, focused mood as the subject prepares for training.

Brand

Beats

Project

Beats Same One From Day One 2024

Keywords

jalen hurtsjalen hurts trainingfootball player trainingathlete in gymfootball jerseywhite headphonesbeats headphonesbarbell bench pressman lifting weights

Credits

Translation
Agency / Creative
d7
Production
Eleven Sound
Music / Sound
Whitehouse Post - US
Carbon
Post Production / VFX

Styles

HorizontalCommercialMoodyClean

Techniques

Low-key / chiaroscuro

Industries

Football (American)

Background

Gym

Context

TVC / TV Commercial
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