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Beats
ProjectMove How You Want - Naomi Osaka

Beats Move How You Want - Naomi Osaka 2024

Associated creatives

Translation
TranslationAgency / Creative

Tags

naomi osakanaomi osaka tennis playertennis playerwoman wearing wireless earbudswireless earbudsbeats earbudswhite athletic jacketathletic jacket

Description

This commercial video for Beats features professional tennis player Naomi Osaka as part of the Move How You Want campaign. The sequence shows Osaka adjusting wireless earbuds outdoors near a tennis court before transitioning to dynamic athletic movement against an overcast sky. Natural lighting highlights her braided hairstyle, white athletic jacket, and blue skirt. Produced by translation agency, the visual style combines documentary observation with commercial fidelity.