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Split-screen graphic design featuring bold black typography on bright yellow and a large BR monogram on textured brown paper

Banana Republic Brand Identity 2023

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Description

This graphic design piece presents the brand identity for Banana Republic, created as part of the Brand Identity project. The composition is split vertically into two sections, featuring bright yellow on the left with custom serif typography introducing the bespoke typeface. The right side features a textured brown paper background displaying a large black BR monogram. The clean layout emphasizes typographic detail and clean corporate branding execution.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

Typography, Vector

Color

Lemon (50%)
Caramel (50%)

Context

Advertising Campaign, Website / Web