Brand
ProjectBrand Identity

Banana Republic Brand Identity 2023
Associated creatives
Tags
Description
This split-composition image features a close-up portrait of a woman with short dark hair on the left, wearing a striped shirt and a vibrant yellow patterned neck scarf. She gazes softly into the distance with a neutral expression under natural outdoor lighting. The right side of the frame displays a repeating yellow and white geometric monogram pattern that complements her accessory. The overall aesthetic is clean and editorial, highlighting the brand identity concept for Banana Republic.
Style
Editorial, Horizontal, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Golden Yellow (60%)
Pure White (40%)
Background
Geometric Pattern
Context
Advertising Campaign