Brand Identity 2023

Description

This brand identity image created for Balthazar Events features a person standing on metal industrial stairs while holding a pink canvas tote bag. The tote bag is prominently displayed in the foreground, featuring printed multiline text and branding. The subject wears dark crinkled trousers and a matching dark jacket. The lighting creates a slightly gritty, direct-flash aesthetic highlighting the textures of the metal steps and clothing.

Style

Vertical, Commercial, Gritty

Techniques

Flash

Color

Background

Carpark

Context

Advertising Campaign