Brand
ProjectSpring 2024 Ad Campaign

Bally Spring 2024 Ad Campaign 2024
Associated creatives
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Description
This black and white image from the Bally Spring 2024 ad campaign, photographed by Alasdair McLellan, features a male model standing indoors against a plain wall next to a panelled door. He wears a light-coloured, short-sleeve button-down shirt paired with dark trousers, and holds a sleek black leather briefcase against his lower chest. The composition is vertical and intimate, capturing the subject from the waist up with a direct, serious expression. The lighting is soft and directional, highlighting the textures of his clothing and the smooth surface of the briefcase. Art direction by Christopher Simmonds and styling by Charlotte Collet complete the clean, editorial aesthetic.




