Balenciaga Holiday 2025 Ad Campaign 2025

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This image from the Balenciaga Holiday 2025 ad campaign, photographed by Marie Valognes with creative direction by Demna, features a close-up shot of a hand placing a passport and boarding pass inside a crinkled black leather handbag. The glossy black bag rests on a neutral grey studio surface alongside wrapped gift boxes, travel tags, and a bright green charm. Clean studio lighting highlights the textured leather surface and metallic hardware details. The composition focuses intimately on the accessory while subtle typography reads Season's Greetings and Balenciaga.