'City Bag' Fall 2024 Ad Campaign 2024

Description

A group of models are seated in a row on a white platform bench for the Balenciaga City Bag Fall 2024 ad campaign, captured by photographer Lauren Greenfield. The diverse group wears an eclectic mix of contemporary streetwear and luxury apparel, including leather jackets, denim, black turtlenecks, and a striking pink bodysuit with matching tights and heels. Several individuals hold prominent Balenciaga designer handbags in various finishes and colors on their laps or beside them. The brightly lit studio setting features industrial truss framing in the background under clean, even lighting. The overall composition highlights the individual style and varied textures of the clothing and accessories.

Style

Editorial, Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

White Seamless

Context

Advertising Campaign