AYA MAI Brand Identity 2021

Description

This brand identity project for AYA MAI features two posters displayed side by side against a solid purple backdrop. Each poster is individually sealed in a clear plastic protective wrap with visible light reflections and crimped edges. The left poster showcases a close-up portrait of a woman with blonde hair wearing a purple top, partially obscured by sheer purple fabric, paired with bold cyan lettering reading AYA and a script signature. The right poster features a purple background with large cyan typography reading IAM at the top and AYA at the bottom, framing a central triangular aperture containing a smaller portrait. Photography by Jannick Boerlum and graphic design by Studio Herrström.

Style

Vertical, Commercial, Graphic

Techniques

Typography

Industries

Music

Color

Background

Solid Colour

Context

Advertising Campaign