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Aussie Apples No Snackgrets - That Escalated 2026

About

This commercial video for Aussie Apples, titled No Snackgrets - That Escalated and produced by Thinkerbell, features a giant red apple mascot interacting with shoppers in a shopping centre. The character rides escalators, waves at people, and holds an apple while upbeat music plays. The footage uses natural indoor lighting and a casual documentary-style handheld camera setup within a public retail environment. Shoppers react with amusement as the mascot moves through the mall, highlighting playful brand engagement.

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Background

Shopping Mall

Context

Advertising Campaign