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BrandAudemars Piguet
ProjectLaunch of the Mini Royal Oak
Close-up of a frosted rose gold Audemars Piguet Mini Royal Oak watch bezel and linked bracelet against a soft warm backdrop.

Audemars Piguet Launch of the Mini Royal Oak 2024

Associated creatives

Laura Venti
Laura VentiCreative Director

Tags

frosted gold luxury watchfrosted gold watchluxury watchaudemars piguet royal oakgold watch braceletoctagonal watch bezelhammered gold texture

Description

An extreme close-up showcases the intricate frosted gold texture and brushed chamfered edges of the Audemars Piguet Mini Royal Oak luxury wristwatch. The iconic octagonal bezel features polished hexagonal screws framing a blush-toned patterned dial marked with the Audemars Piguet logo and luminescent indices. Diffused, warm studio lighting glints off the micro-hammered metallic surface, highlighting the craftsmanship against a matching soft monochromatic backdrop.

Style

Vertical, Commercial, Tactile, Polished

Techniques

Macro, Soft Light

Industries

Jewellery

Color

Rose Gold (100%)

Background

Gradient

Context

Advertising Campaign