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Brand
Aton
ProjectBrand Identity

Aton Brand Identity 2025

Associated creatives

Aton
AtonGraphic Design
Siggi Odds
Siggi OddsCreative Direction & Design
Kolbeinn Hamíðsson
Kolbeinn HamíðssonDesign
Hólmfríður Benediktsdóttir
Hólmfríður BenediktsdóttirType Designer
Guðni Þór Ólafsson
Guðni Þór Ólafsson3D and Motion
Svanhildur Gréta KristjánsdóttirBryndís Silja Pálmadóttir
Svanhildur Gréta KristjánsdóttirBryndís Silja PálmadóttirStrategy
Orri EiríkssonEydís Blöndal
Orri EiríkssonEydís Blöndal
Hörður Axel Vilhjálmsson
Hörður Axel VilhjálmssonProject Management

Tags

beverage packagingaluminium canpackaging designcan designbeverage can

Description

This motion piece showcases brand identity packaging design for Aton, featuring an aluminium beverage can cycling through various colourful labels and typographic treatments. The video is captured against a clean neutral grey backdrop with soft directional shadows casting beneath the central object. Each iteration highlights distinct label hues, graphic layouts, and typography. The overall presentation is clean and precise.