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Man walking on a sidewalk carrying a stack of cardboard boxes while talking on a mobile phone

ASOS Asos Autumn 26 / Chpt. 1 2026

About

This editorial photograph for the ASOS Autumn 26 campaign captures a man walking purposefully along a city sidewalk. He wears a plain white t-shirt, grey trousers with a dark belt, black shoes, and sunglasses, while holding a tall stack of cardboard delivery boxes in one arm and speaking on a mobile phone held to his ear with the other. The background features a textured brick wall and dense dark green foliage under direct daylight, casting crisp shadows on the pavement. The composition highlights urban movement and everyday delivery themes with a clean, editorial aesthetic.

Brand

ASOS

Project

ASOS Asos Autumn 26 / Chpt. 1 2026

Keywords

man carrying boxesman walkingcardboard boxesman in white t shirtwhite t shirtgrey trousersblack shoessunglasses

Credits

Sarah Blais
Photographer
Paolo Princi
Creative Director
Emir Eralp
Director
Pat McGrath
Makeup Artist
Abas Abdirazaq
Model

Styles

EditorialVerticalClean

Techniques

Natural light

Industries

High Street Fashion

Background

Street

Context

Advertising Campaign
Editorial
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