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  • ·ASOS Autumn Campaign Fashion Editorial by Sarah Blais
Brand
ASOS
ProjectAsos Autumn 26 / Chpt. 1
Model wearing a vibrant blue dress with dark embellishments posing in front of a wall with an ASOS logo projection

ASOS Asos Autumn 26 / Chpt. 1 2026

Associated creatives

Sarah Blais
Sarah BlaisPhotographer
Paolo Princi
Paolo PrinciCreative Director
Emir Eralp
Emir EralpDirector
Pat McGrath
Pat McGrathMakeup Artist
Abas Abdirazaq
Abas AbdirazaqModel
Akon Changkou
Akon ChangkouModel
Fran Summers
Fran SummersModel
George Kaposy
George KaposyModel
Jesse Jayms
Jesse JaymsModel
Lyas
LyasContent Creator

Tags

black model in blue dressblack modelmodel in blue dressblue dressdress

Description

Captured by photographer Sarah Blais for ASOS Autumn 26, this fashion editorial image features a model posing upright against a wall displaying a bright projected brand logo. The subject wears a vibrant blue sleeveless mini dress adorned with dark, textured embellishments. The lighting casts a distinct silhouette shadow of the model onto the illuminated background. In the foreground, a dark table holds office props including a binder and glasses of water, grounding the studio setting. The composition balances stark graphic elements with polished fashion styling.