Brand
ProjectARKET Real Denim Campaign

Arket ARKET Real Denim Campaign 2025
Associated creatives
Tags
Description
Bodhi Heeck poses leaning against a dark doorframe in this shot for the ARKET Real Denim Campaign, photographed by Paw Gissel. The model wears a classic light grey crewneck sweatshirt layered over a blue denim collared shirt, paired with relaxed off-white trousers and a bold red knit beanie. Soft natural daylight highlights the tactile cotton and denim fabrics against the muted architectural background.
Style
Vertical, Commercial, Clean
Techniques
Natural light
Industries
Menswear
Color
Light Grey (60%)
Off-White (30%)
Context
Advertising Campaign