Amiri Spring 2025 Ad Campaign 2025

Description

This black and white fashion campaign image for Amiri's Spring 2025 collection features a seated male model posed against a dark backdrop. The model wears a patterned button-down shirt with a decorative necktie under a heavily embroidered jacket, paired with textured pinstripe trousers and loafers. A trumpet rests upright on the bench beside him, serving as a striking prop that reinforces the musical undertones of the art direction. Photographed by Drew Vickers with art direction by Jonny Lu Studio and styling by Ellie Grace Cumming, the frame employs a moody monochromatic palette with soft, directional lighting that emphasizes the rich textures of the garments.

Style

Editorial, Vertical, Monochrome, Gritty

Techniques

Analogue / film, Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Context

Advertising Campaign